Data protection regulations
In accordance with the European General Data Protection Regulation, which came into force in April 2020, this page describes the data protection provisions applicable on the website of Smile Line Europe GmbH. Here you will find details of the personal data used and how it is processed and stored.
Use of cookies
The website of Smile Line Europe GmbH uses cookies to store information about the website visits of its users. Cookies have a standard lifespan of 6 months and can be deleted from your browser at any time. You can also browse the website if you block cookies in your browser settings or visit the website in incognito mode. Certain functions may no longer work if you visit the website without accepting cookies. Each cookie on the Smile Line Europe GmbH website contains a unique user identifier that is used to track navigation within the website via Google Analytics. The navigation data enables the employees to better understand and optimize the surfing behavior on the website so that the navigation can be made more pleasant for the users. No personal data is transmitted to Google, in particular the IP address, which is anonymized.
Newsletter
Smile Line Europe GmbH uses a newsletter system to keep in touch with people from the address book who agree to receive regular information from the company. Smile Line Europe GmbH collects and stores the following personal data in order to send the newsletter: E-mail address of the contact person, surname and first name of the user and, optionally, gender. The use of the surname and first name serves to personalize and improve communication with subscribers in order to strengthen the relationship with them. The gender is optionally collected to enable Smile Line Europe GmbH to send newsletters with more suitable products tailored to the subscriber’s profile. Each user has the option of unsubscribing from the database at any time, either on request.
Contact form and hosting of data
In order to give users the opportunity to contact employees directly, the Smile Line Europe GmbH website has a contact form. The following personal data is required in this form: e-mail address, surname, first name, telephone number, country and comments. This data then enables employees to process inquiries and reply to the persons concerned. They are then stored on the website’s storage server and in the personal email inbox of the Smile Line Europe GmbH employee so that the request can be answered – and only for the duration of the processing of the request. The server provider of Smile Line Europe GmbH is the company “SysCo Systèmes de Communication SA”, which guarantees the security of the stored data. The data stored in this way is then automatically deleted every month.
E-Commerce
In general and for economic reasons, Smile Line Europe GmbH stores the personal data of its customers for the purpose of the business relationship for a period of 10 years from the date of the last processing. The company stores the other data for as long as necessary to ensure the smooth running of the business contract with the customer and to ensure the protection of mutual rights. Subject to a longer data retention period if required by law or for operational reasons.
Rights of the customer
Every customer has the right to access, correct, delete and transfer their data at any time. As the owner of their data, customers have the right to restrict the processing of their data. For questions regarding your rights of access, modification or deletion of data, please contact the following address: mail@shop-smileline.de.
